Turning Roasting Data into Consistent Flavor.
Hi, I’m Liza. Coffee specialist with 14 years of experience, I help specialty coffee roasters connect their roasting data and the actual flavor of their coffee.
Data vs. Reality
If you’ve ever stared at a "perfect" curve on screen only to cup a roast that tastes flat, sour, or vegetal, you already know data only tells half the story.
I’m not here to teach you basic roasting theory. I work directly with your team to connect what’s happening on your screen with what’s actually hitting the palate of your clients, turning daily guessing games into repeatable production roasts.
I bring sensory training out of the lab and onto your tables, building your team's confidence to read every roast accurately.
I continuously expand my own palate through wine, perfumery and bean to bar chocolate, bringing fresh ideas from outside of specialty coffee to your roastery to keep your team’s perception sharp.
Ways we can work together:
1-on-1 Profile Troubleshooting
Sensory & Cupping Training
Ongoing QA Consulting
Ready to fix your profiles?
FINDING THE RIGHT FIT
Am I the right person to call?
You Hate Charcoal
You’ve moved past the bitter, smoky profiles of the old school.
You Are Over Vegetables
Specialty coffee should be vibrant, not sour.
Under-development isn't a style—it’s a mistake.
You Want Stability
You want your clients to get that same delicious cup every time they buy a bag.
Ready to Master the Tools
Translate those lines into a controlled sensory experience, every batch.
